Who we are

A Global Leader in Printer Consumable Industry


As a leading global supplier of printer cartridge chip solutions, our team is always on the lookout for new and exciting innovations that will help us better serve our customers.

Geehy Microelectronics Inc. (APEXMIC) headquartered in Zhuhai, China, is the largest manufacturer and systematic solution provider of printer cartridge chips and printer controller SoC in the aftermarket. Apex offers inkjet and toner cartridge chips and cost-saving solutions for worldwide remanufacturers and distributors.

With years of cooperation and thus solid relationships with top material manufacturers, we had built an excellent understanding of components' research and development, production process, and quality control. Its aim is to bring the industry the highest level of product performance and will never stop researching and innovating to provide the most comprehensive and safe chip solutions to the cartridge remanufacturing community.

Over its ten years development, we had shifted our business philosophy. Originally, it focused its efforts on being a highly-competitive company, based in China using all the resources available to it there. However, it is currently focused on developing the latest technological solutions through both intense technology development and diligence in reviewing OEM and third-party intellectual property.

Values

Our Mission

Driving industrial innovation, continuously creating value for customers.

Our corporate mission serves as the guiding path toward realizing our vision, and we steadfastly uphold our objectives and aspirations in every business endeavor. Rooted in the acceleration of innovation, talent acquisition, and collective promotion of the domestic integrated circuit industry, we maintain an unwavering focus on customer needs, endeavoring to catapult them to prominence in their respective domains.
Our Values
01

Loyalty, Practicality, Innovation, Win-Win.

Our Spirit
02

Expanding our horizons globally, embracing diverse perspectives.

Casting our gaze globally, embracing the world, and securing an infinite future; accommodating diverse perspectives, upholding an open and inclusive stance, and fostering collaboration with partners and the electronics industry for mutual development.
Our Values
Loyalty, Practicality, Innovation, Win-Win.
Our Spirit
Expanding our horizons globally, embracing diverse perspectives. Casting our gaze globally, embracing the world, and securing an infinite future; accommodating diverse perspectives, upholding an open and inclusive stance, and fostering collaboration with partners and the electronics industry for mutual development.

Our Cultural Philosophy

We champion the supremacy of value:

Adhering to professional ethics, prioritizing customer interests, commencing with the maximization of social value, harmonizing multiple interests, delivering top-notch products and services to customers, fostering customer loyalty, and embodying personal value realization.

We relentlessly pursue practicality and progress:

Guided by the spirit of practicality and progress, we cultivate a genuine and objective approach to decision-making and action, grounded in facts and evidence. Steering clear of falsehood and deception, we create authentic products for customers, impart tangible benefits to employees, and perpetually propel enterprise progress.

We pursue ultimate craftsmanship:

Every moment represents an opportunity for innovation, every corner a space for innovation, and every individual a fount of innovation. Respecting employees' fervor for innovation, we encourage innovative behavior, reward innovative outcomes, champion the spirit of craftsmanship, incessantly focusing, refining, and striving for perfection. This dedication results in the creation of "core" products embodying ultimate craftsmanship.

We are devoted to unity and collaboration:

Fostering unity and collaboration, winning the market in partnership with customers; securing the enterprise with employees, aiming for growth and strength; winning development with society, and staying attuned to the times. This "win-win" structure of the "three in one" not only enriches and expands our corporate culture but also injects robust impetus into our ongoing development.

History

Awards

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Awarded as the National Integrated Circuit Enterprise

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Awarded as the National New High-Tech Enterprise

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Obtained CNAS laboratory accreditation certificate

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Certified ISO 9001:2015

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Certified SA 8000:2014

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Awarded as the Scientific and Technological Progress Prizes in Guangdong Province and Zhuhai City

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Won various industry awards in the Global Expo for years

PRODUCTS

Cartridge Chips

Unismart

Unismart Mini 1

Unismart Mini 2

Printer Chips

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